Basics Life

Basics Life is the retail offering of Hasbro Clothing Pvt. Ltd., committed to provide a comprehensive lifestyle experience for men. Headquartered in Chennai, the company runs successful brands like Basics 029, Genesis and Probase. With a moderate beginning in 1992, Today Hasbro owns 66 Exclusive Brand Outlets and has presence in over 400 Multi Brand Outlets. The company is grown into one of the largest clothing and accessories manufacturing houses in the country. Basics Life is running as the ultimate Fashion Destination for men, offering vast range of clothing from formals to casuals and accessories. We offer Basics 029, Genesis and Probase brands of men’s apparel under single roof. Our product line includes Sport Shirts, Jean Shirts, Smart Shirts, Formal Shirts, Graphic Tees, Casual Tees, Striper Tees, Gym Wear, Casual Pants, Cargo Pants, Jeans, Formal Trousers, Sweater, Jacket, Shorts, Belts, Caps, Shoes, Sandals, Towels, etc. We strive to enhance our product categories, line ...